The Sony Ericsson K850i 5 megapixel camera with auto focus and Xenon flash produces true digital camera results. Even if you are not an expert photographer, the K850 does everything to help you get the best possible shots on your phone. Photo fix automatically improves light balance in one click to make your picture as good as it can get.

- 5 megapixel camera phone with Auto focus and Xenon flash
- Tri-Band HSDPA phone for high-speed picture and video blogging
- Advanced digital camera features - BestPic, Photo fix and PictBridge
Increased functionality does not mean increased complexity. When in camera mode the K850’s next generation camera menu makes it intuitive to scroll between functions like shoot mode and picture size. The lens cover retracts automatically with one press of the camera button and a new mode selector lets you switch quickly between camera, video and picture viewing modes. The regular phone keyboard also has a dual purpose; switch to camera mode and illuminated icons indicate which keys act as short-cuts for the digital zoom and other functions.
Beyond the camera, the K850i is a capable multimedia phone. The new media browser puts all of your stored media, whether photos, video, music or podcasts, in one place offering you a unique Sony Ericsson media experience. Scroll, sort and access your media from a single point in the menu. The K850i Cyber-shot phone also allows you to carry out an intelligent search to see photos by the month they were taken, view thumbnail images or scroll through in full-picture mode. With the new crystal display, the K850 offers optimal clarity from any viewing angle.

Once you have taken your picture it is easy to share the memory. If showing a photo on the K850’s large 2.2" crystal bright display, the innovative auto rotate feature will display it in the correct aspect - portrait or landscape - irrespective of the orientation it was taken in. Picture blogging and video blogging allow you to upload your shots and footage at HSDPA speeds to your own blogsite.
The Sony Ericsson K850 Cyber-shot phone is a Tri-Band HSDPA and Quad-Band GPRS/EDGE phone with a colour choice of either Velvet Blue or Luminous Green. It will be available in selected markets from early Q4 2007.

Available in two colours - Havana Gold and Quick Black - the new Sony Ericsson K630i keeps you in control, fully informed and entertained at all times. Powered by turbo 3G (HSDPA) and weighing in at only 97 grams, the K630 delivers a PC-like Web surfing experience in a pocket-sized frame.

Pre loading of Microsoft Exchange ActiveSync gives you the possibility to mirror your PC/laptop inbox, look out for urgent e-mails and write quick responses. Add to this your Desktop widgets; animated icons that sit on your phone’s desktop and give one press access to your favourite websites, and its easy to see how the K630 brings the Web into your phone. RSS Feeds can even be set-up to keep you up-to-date with the latest news, weather and entertainment.
The K630’s 2.0 megapixel camera is always on-hand to shoot still pictures or moving images. Share these instantly with friends via MMS, email or postcard; or by uploading them to your own online gallery, or blogsite. Share the Web address with friends and family to instantly give them access to all your latest photos or video clips.

The K630 also provides a true music experience. It comes with 256MB Memory Stick Micro (M2) in-box and supports up to 4 gigabytes. To make things easier still, the K630 features a dedicated music key to help you navigate all of those songs.
The phone features an in-built Media Browser, meaning that there is just one location on the K630’s menu to launch the music player, video player or photo gallery, and so access all of your in-phone content. The K630 comes complete with new Media Manager software in-box to let you easily move your favourite music, photos, videos and more between your PC and your phone. Music tracks or video clips will be automatically converted into phone-friendly formats and creating playlists or adding album artwork to your tracks is simple.
Fact and Figures
- Size (length x width x thickness): 103 x 47 x 15.5 mm
- Weight: 97grams
- Colour(s): Havana Gold and Quick Black
- Screen: 262,144 colour TFT
- Resolution: 176 x 220 pixels
- Size: 2.0 inches
- Phone memory: Up to 32MB
- Memory card: Memory Stick Micro (M2)
- Talk time GSM/UMTS: up to 9 hours / up to 5 hours
- Standby time GSM/UMTS: up to 300 hours
- Video call time: up to 2.66 hours
- Music listening time: up to 21.8 hours
- Networks: GSM/GPRS/EDGE 900/1800/1900
- UMTS/HSDPA 2100
The Sony Ericsson K630 will be available in selected markets from Q4 2007.
Check out the live photos of the new Sony Ericsson K770. Featuring a 3.2 megapixel camera, the phone provides you more shortcut buttons for camera control like zooming, self timer, photoshot mode, flash light switch and more. Shipped with a 256 MB memory stick micro card, you will most likely need to purchase another card for bigger file storage space. The phone will be available in selected markets from autumn 2007.


Sony Ericsson's new K770 Cyber-shot phone, announced today, is a digital camera, a photo album and an elegant phone all in-one.

At just 14.5mm slim and finished in a fashionable Truffle Brown, the K770 has a 3.2 megapixel camera. Capturing the perfect picture is easy with the K770 Cyber-shot phone. Just slide open the lens cover and you’re ready. Once in camera mode the 1.9inch screen becomes the viewfinder, the Cyber-shot based menu becomes visible and you’ll also see eight lit icons appear across the phones keypad. These serve as 1-click shortcuts to each of the camera’s key functions, such as picture size and photo light.
If you want to transfer photos swiftly from the K770 Cyber-shot phone to your PC or laptop, then simply use the USB Cable provided in-box to drag and drop them from one to the other. Alternatively, if you prefer to print your pictures, the 3.2 megapixel camera with auto focus delivers picture quality that is good enough to print your photo out at upto A4 size (297mm x 210 mm).

K770 Cyber-shot phone at a glance:
- 3.2 megapixel camera, Auto focus, LED photo light
- Picture blogging, Video recording,
- Video calling
- PictBridge
- Media player
- FM Radio with RDS
- TrackID
- Music tones (MP3/AAC)
- RSS feeds
- Access NetFront Web Browser
- Polyphonic ringtones
- Speakerphone
- Vibrating alert
- Predictive text input
- Sound recorder
- Java MIDP 2.0
- Video streaming
- Flight mode
- Bluetooth 2.0, A2DP
- Modem
- USB mass storage
- Size: 105 x 47 x 14.5 mm
- Weight: 95 grams
- Color: Truffle Brown
- Screen: 262,144 color TFT
- Resolution: 240 x 320 pixels
- Size: 1.9 inches
- Phone memory: Up to 16 MB
- Memory card support: Memory Stick Micro (M2)
- Networks: UMTS 2100-GSM/GPRS 900/1800/1900
- Talk time GSM/UMTS: Up to 10 hours/2 hours 35 min
- Standby time GSM/UMTS: Up to 400 hours/400 hours
- Video call time: Up to 1 hour 30 min
Supporting Memory Stick Micro (M2), the K770 comes with a 256 MB memory card. The K770 is a GSM/GPRS 900/1800/1900 and UMTS 2100 phone that will be available in Truffle Brown in selected markets from autumn 2007.